Lead Editor, Structured Data & GEO

Priya Nandakumar

Former agency SEO director; schema.org working-group observer sessions; training in passage-driven information architecture for AI Overviews and assistant citations.

Expertise

  • JSON-LD
  • Rich results
  • E-E-A-T
  • GEO
  • AI Overviews
  • Content quality signals

Priya built structured-data programs for multi-brand retailers and SaaS marketplaces—catching contradictions between JSON-LD and UI before they triggered manual reviews.

Their editorial lane covers schema markup, hub-and-spoke architecture, E-E-A-T, and GEO: articles must show matching FAQ copy when FAQ schema appears, and entity naming stays consistent from H1 through markup.

They coordinate fact-check passes with engineering SMEs when posts reference rendering budgets, billing semantics, or third-party APIs.